Wednesday 19 February 2020 | The search engine for spa buyers

Noel Asmar on why sustainability is good for business

Supplier: Noel Asmar Uniforms

More Noel Asmar Uniforms details
Noel Asmar has recently launched a collection of uniforms made from recycled plastic
Noel Asmar, founder of premium designer Noel Asmar Uniforms, has a message for health and wellness professionals: “Sustainability is good for business.”

According to the UN Economic Commission for Europe, 85 per cent of textiles - 21 billion tonnes - are sent to landfill each year.

As a provider of luxury uniforms to the world’s top spas and hotels, Asmar recognises her company’s role in the environment, and has recently launched a collection of uniforms made from recycled plastic, which won the iSPA 2019 Innovate Award, as well as spearheaded Hospitality Lifecycle, a global recycling initiative that prevents uniforms and textiles from ending up in landfills.

But Asmar says this is just the start. She cites three reasons why we should all be eager to lead the way.

It’s profitable

When travelers are deciding where to stay, they’re including sustainability initiatives in their consideration set—particularly the younger guests. And it isn’t just customers; your next star employee might be drawn to your company based on your sustainability programs.

It’s a competitive edge

The world’s top companies have all adopted some type of Corporate Social Responsibility (CSR) report, recognizing that CSR isn’t just an ethical choice; it’s something their shareholders and customers demand, and it sets them apart from the competition.

Customers expect it

Patagonia CEO Rose Marcario agrees, telling Business Insider: “I think companies are realizing that their customers and employees expect them to take a stand."

"You can't live in the gray area anymore. There's too much at risk right now."

Supplier: Noel Asmar Uniforms
Surrey British Columbia Canada
Designer uniforms for spa professionals and wellness /spa centres.

Click here to visit Noel Asmar Uniforms's leisure-kit listing

Connect with
View issue contents
Sign up:
Instant Alerts/zines

Print edition

Find the right products and services for your company
News search
Advertise your products
on the leisure-kit Product Report
And reach over 57,000 leisure buyers

+44 (0)1462 431385
People profile

Karolina Jarzabek

Poland's Karolina Jarzabek becomes the first female to win the Aufguss World Championships
View feature>>
Catalogue gallery
Company profile
Bioline Jatò

Founded in the 1970s as a school for aestheticians, it evolved as an international brand.
View full profile>>

To advertise your product and reach over 57,000 leisure buyers call
+44 (0)1462 431385 or email [email protected]
Spa jobs
Powered by
Resort Fitness Director
Salary: Competitive
Location:Cancún, Quintana Roo, Mexico
Company: Sunwing
Assistant Spa Director
Salary: Competitive
Location:Scottsdale, AZ, USA
Company: Fairmont Scottsdale Princess
Assistant Spa Director
Salary: Competitive
Location:Sonoma, CA, USA
Company: Fairmont Sonoma Mission Inn & Spa
Assistant Spa & Wellness Manager
Salary: £30,000 pa
Location:Central London, London, UK
Company: The Londoner
Spa news
Powered by
18 Feb 2020
“Six Senses has great energy”, says Bryan Gabriel as he steps up to CCO role

The rapidly expanding Six Senses business, recently acquired by InterContinental Hotels Group (IHG) in a US$300m deal, has appointed IHG veteran Bryan Gabriel as chief commercial officer (CCO).
17 Feb 2020
House of Wisdom wellness space to open in London

A self-help studio marketing itself as a 'first-of-its-kind self-development wellness space' will open in the heart of London in March 2020.
Diary dates
Powered by
19-21 Feb 2020
ForumPiscine - 12th International Pool & Spa Expo and Congress

Bologna Exhibition Centre Bologna
24 Feb 2020
Global Beauty & Wellness Exchange

Montage Palmetto Bluff Bluffton
United States
02-03 Mar 2020
Quality in Wellness and Spa

IHK Potsdam Potsdam
Property & tenders
Powered by
Opportunity to Operate Allestree Park Golf Course
Company: Derby City Council
Expressions of interest to identify suitable operator to assume the operation of swimming lake at Beckenham Place Park
Location: South East London
Company:Lewisham Council
Sale of Exceptional Development Site: Portugal's first truly holistic wellness retreat
Company:Cadavais Investimentos Turisticos


To advertise your product and
reach over 57,000 leisure buyers
+44 (0)1462 431385

Published by The Leisure Media Company Ltd Portmill House, Portmill Lane, Hitchin, Herts SG5 1DJ. Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd