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As the population ages, health clubs need to ensure they have specific programming and facilities geared for those more advanced in age but still determined to stay active and healthy. Older adults who are keen to keep fit should be a key target for clubs looking to fill sessions during the daytime and the 'grey pound' is still an affluent market to tap in to, even during tough economic times.
For many facilities, Pilates is becoming the core of their active ageing programming because it allows exercisers, regardless of age, to train within their physical limitations, it can be complementary to a client's existing exercise sessions and Pilates programming is sufficiently versatile to adapt to the needs of individuals as well as groups.
For many operators, dipping a toe into the world of Pilates at the planning stages can seem daunting. However, the approach to planning a Pilates studio is similar to planning any other aspect to the club and the starting point is seeking professional and reliable consultancy and advice.
Pilates Solutions Ltd is the UK provider of the complete range of STOTT PILATES equipment and instructor training and can help you plan your Pilates studio and the related session programming. Call their STOTT PILATES specialists on 0800 434 6110, visit www.pilatessolutions.co.uk or to For further details: click here view the STOTT PILATES interactive brochure.
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London
Major hotel brands from Mandarin Oriental and Raffles to Six Senses are all investing in the UK capital, but how will they differentiate themselves asks Katie Barnes
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Balanced Body®
Balanced Body is the global leader in Pilates equipment and education. Founded over 47 years ago, we hold 28 patents for product innovation.
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To advertise your product and reach over 57,000 leisure buyers call
+44 (0)1462 431385 or
email [email protected] |
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To advertise your product and
reach over 57,000 leisure buyers
call +44 (0)1462 431385 |
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